International Marketing Director - Digital Entertainment
Key responsibilities
* Responsibility for defining and implementing the Marketing Strategy
* Review all marketing expenditure online with marketing strategy, budget and targets.
* Monitor and measure marketing costs
* Ensure that the marketing team’s requirements
* Analyze marketing effectiveness and performance,
* Producing reports
* Responsible for reviewing and agreeing all marketing partner and 3rd party contracts.
* Constantly keep updated of the online gaming market place
* Plan and implement online advertising campaigns
* Planning and purchase of both online and offline media.
* Oversee the the Affiliate initiatives.
* Oversee all of the SEO initiatives.
* Negotiate the best deals with media representatives.
* Achieve overall all Marketing targets.
Jeffrey Goldstein
jgoldstein@proforce.ca
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